One account, an MCC with sub-accounts, or separate accounts per location? How multi-unit franchisees should structure Google Ads around billing, conversion sharing, negatives, and buying or selling units.

Buying an Existing Franchise Unit? The 30-Day Marketing Handoff Checklist [...]

When Two Units You Own Compete in the Same Zips: [...]

Multi-Unit Franchise Call Tracking: One Stack Across Locations You Own [...]

Ops playbook: size PPC, broker, and portal intake to closer bandwidth — stage SLAs, routing rules, weekly scoreboard, and when to hire vs cut spend.

Google LSA Operations Across Several Locations: A Franchisee Playbook Google [...]

Multi-Unit Franchise Advertising: How to Run Ads Across Several Units [...]