What Is A Chiropractic Marketing Agency?
The definition of a “Chiropractic Marketing Agency” is an outsourced advertising firm that helps promote and sell new chiropractic patients on behalf of chiropractors. Chiropractic marketing agencies may work on behalf of a single local chiropractic clinic or a multi-unit chiropractic franchise system.
Top 10 Chiropractic Marketing Agencies
There are dozens of marketing agencies out there that cater to chiropractors, but there are a few that stand out above the rest.
Here’s our list of the top 10 chiropractic marketing agencies:
#1 – Chiropraise
Chiropraise actually has some impressive statistics. They have generated 77,891 Appointments, ranked 1M+ Keywords, and serviced 342 Practices. They are one of the few agencies that do TikTok Ads and they have this “Dinner With A Doc” offering that has helped some chiropractors generate $120K+ / mo. in revenue and drive 40+ patients per month.
#2 – CHIROBASIX
Nick Fischer from CHIROBASIX has a book called “Chiropractor’s Marketing Playbook” teaches how to build a massively successful chiropractic practice. You can download this book for free on their website and it teaches how to attract more patients, how to convert more leads into lifelong patients, and how to become the #1 Chiropractor in your market. They also have podcasts that are available on Apple, Spotify, and Google. Their services include website design, Facebook Ads, local SEO, Google Ads, email marketing, and reputation management.
I’m a big fan of agencies that really dive into a single industry and specialize in it. Top Chiropractor Marketing has done just that. They have over 200 customers, have generated 1,000+ leads, and increased practice revenue by 25%.
Cardinal Digital Marketing is about as good as it gets when it comes to all kinds of healthcare marketing. Some of the sub-niches that they service include Physical Therapy, Dentists, LASIK, Plastic Surgery, Pediatrics, Veterinarians, and of course Chiropractors. Very few (if any) agencies have the breadth of experience that Cardinal has when it comes to the overall healthcare marketing arena. They also have some great on-demand healthcare marketing webinars and healthcare marketing podcasts.
Well Rounded Marketing is often ranked #1 on Google for terms such as “Chiropractor Marketing Agency”. Their strong suit is providing high quality websites and hosting for chiropractic websites. They also provide PPC and Social Media services as well as provide branding and design services for chiropractors that need help with an overall marketing vision and strategy. Well Rounded Marketing has a large team of 35+ individuals and is located in San Diego, California.
#6 – Lead PPC
While our specialty here at Lead PPC is working with multi-unit franchise systems, we’ve actually been in the dental / chiropractic market / medical market since around 2015. We’ve worked with hundreds of medical professionals and have streamlined PPC campaigns for chiropractors. Our services are best designed for chiropractors who are looking specifically for PPC campaigns on Google and/or Facebook as opposed to chiropractors who need a new website or need help ranking organically.
#7 – iMatrix
iMatrix has a unique marketing approach for Chiropractic, Veterinarian, and Eye Care professionals. Some of their unique services include Patient Education, Photo / Video Shoots, Telemedicine, Online Bookings, Insurance Checks, eCommerce, and Patient Communication.
#8 – Thrive
Thrive is a full-service digital marketing agency spread across 25 cities throughout the world (primarily the United States). While Chiropractic marketing is only 1 of many of the verticals that they provide digital marketing services for, they are one of the most respected and largest agencies in the US and have 150+ positive reviews on Google plus another 50+ positive reviews on Clutch.
#9 – Chiroscout
Chiroscout is a bit smaller than some of the other agencies on this list, but they have 15+ years of experience in digital marketing and paid search. They also have some great chiropractic case studies of their site with many groups getting 2-3X increases in monthly leads and website traffic.
#10 – Wise Digital Partners
Wise Digital Partners is an another agency out of California. Their industries include Legal, eCommerce, Home Services, Education, Construction, and many other industries including Chiropractic. If you have multiple chiropractic locations, they provide Listing Management services, which can be helpful. And, they can also help you with your overall Brand Identity.
What To Look For When Hiring A Chiropractic Marketing Agency:
As a chiropractor, it is essential to get the word out about your practice and build a strong reputation in the local community. The best way to do this is through effective marketing, and this is where a chiropractic marketing agency can come in handy. A good chiropractic marketing agency can help you create targeted campaigns to reach potential patients, increase local visibility, and strengthen relationships with existing clients. However, when choosing an agency to work with, there are certain factors to consider so that you can ensure you are getting the best service possible.
When hiring a chiropractic marketing agency, the first thing you should look at is their experience in working with chiropractors. It’s important to find an agency that has a deep understanding of your particular niche and knows how to target and reach your target demographic effectively. Ask them for case studies or references from successful campaigns they have run for other chiropractors. This will give you an idea of how well they understand the needs of your practice and whether they will be able to deliver results that meet your goals.
Another factor to consider when hiring a chiropractic marketing agency is their range of services. You want an agency that offers comprehensive services such as keyword research, website design and optimization, social media management, content creation, email campaigns, video production, paid advertising campaigns etc. You need an agency that understands all aspects of digital marketing so they can create cohesive campaigns across multiple channels to maximize your visibility online and increase leads for your practice.
It’s also important to check that the chiropractic marketing agency has access to the latest technology when it comes to digital tools and platforms such as Google Ads or Facebook Ads Manager so they can quickly launch targeted campaigns for maximum ROI (return on investment). Additionally, they should have up-to-date knowledge on industry trends so that they know what strategies are most likely going to produce successful results for your business.
Before signing any contracts or agreements with a chiropractic marketing agency it’s important to discuss fees upfront so there are no surprises down the line. Most agencies will charge by project or have ongoing monthly plans depending on what type of services you require from them. Make sure both parties agree on payment terms before any work begins so there won’t be any misunderstandings later on during the campaign process.
Finally, it’s always helpful if the chiropractic marketing agency in question has extensive experience working with practices similar in size and scope as yours so they know exactly what works best for businesses like yours – this will help them craft more effective solutions for your needs quicker than if they were starting from scratch each time.
In conclusion, finding the right chiropractic marketing agency requires careful consideration if you want great results long-term; make sure you take into account all these factors before settling on one firm – after all; success doesn’t come easy without proper research!
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Entrepreneur with a focus on Lead Generation, Google Adwords, Bing Ads, and Conversion.